Coca-Cola’s ‘Signs of Happiness’ Campaign is Empowering Women & Improving Lives Globally

| January 19, 2015 | 0 Comments

They say when you empower a girl, the whole world benefits. Coca-Cola’s newest campaign is changing the future of entrepreneurship around the world by implementing programs to help women entrepreneurs. The goal is to positively impact the lives of 5 million women micro-entrepreneurs by year 2020.

Greater gender equality can enhance productivity and improve development outcomes for the next generation. Investments into health and education shape women and push them to maximize their potential and live more productive lives. 5by20 is addressing the most common barriers to success women face by giving them access to business skills training courses, financial services and connections with peers or mentors.

Knowledge gives women the strength to create change. The video below illustrates how this campaign is setting a new standard.

Learn more about this campaign and how you can get involved by checking their site out here.


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Category: Arts, Beauty, Blog, Career and Business

About the Author ()

Pauleanna Reid is a multi-passionate entrepreneur on a mission to help young adults see beyond the limits of their circumstances and create a life they love. She is a Nationally Published Journalist, Motivational Speaker, Author of the novel Everything I Couldn't Tell My Mother and Founder of New Girl On The Block Consulting Inc.